Signature by Levi Strauss & Co.™ Jeans Introduces The Revolutionary Totally Shaping Line Of Jeans for Women

levi-strauss-1887SAN FRANCISCO, Sept. 9, 2014 /PRNewswire/ — Today, women across America will rejoice in denim that promises to “love your shape” with the launch of the new Totally Shaping fit platform from Signature by Levi Strauss & Co™. Totally Shaping redefines comfort and modern figure-flattering fits.

The revolutionary Totally Shaping fabric instantly gives women’s bodies a lean appearance with a tummy slimming panel and 40 percent stretchability, allowing for high stretch and automatic recovery – wearers will never have to worry about sagging or stretched out jeans again! Additionally, Totally Shaping bears stylish finishes like gold hardware, a gold back patch, and is available in numerous fits to please different tastes and figure types. Fits include: Totally Shaping Skinny, Totally Shaping Boot Cut, Totally Shaping Pull-on Skinny, Totally Shaping Pull-on Boot Cut and Totally Shaping Boot Cut and Pull-on Boot Cut in Plus Size.

“We are thrilled to be introducing the Totally Shaping fit platform,” said Jenifer DeSofi, Brand Vice President. “We women are always looking for ways to feel and look our best and the Totally Shaping Fabric and Fit combination easily help us achieve this. At an incredible price point, Totally Shaping denim will surely be a staple in every woman’s closet this fall.”

In addition to the new Totally Shaping fit platform, the 2014 fall Signature by Levi Strauss & Co.™ collection offers denim for the whole family, with 10 other women’s styles, 11 men’s styles, five boys’ styles and eight girls’ styles, available at Walmart and, Meijer and/or Kmart. Shoppers can browse the entire line on For more information, style inspiration and to engage with fellow brand fans, visit, and Include “for giveaways” as well here???

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